Coursera 笔记

Berklee College of Music

Building Your Career in Music: Developing A Brand and Funding Your Music

音乐职业构建：打造个人品牌与音乐项目融资

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Module 01

Welcome!

0 / 5 篇
  1. 01Welcome!
  2. 02What do you hope to accomplish?
  3. 03How This Course Works
  4. 04Earn a Certificate for this Course
  5. 05Connect with Your Classmates
Module 02

Your Foundation

1 / 7 篇
  1. 01What You Can Expect To Learn In This Lesson
  2. 02Developing Your Identity, Vision, and Intention
  3. 03What's Your IVI?你的 IVI 是什么？
  4. 04Musicianship = Entrepreneurship
  5. 05How to Become a More Effective Band Leader
  6. 06Overcoming An Internal Struggle
  7. 07Case Study: Elisa Smith's IVI
Module 03

Your Brand

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  1. 01What You Can Expect To Learn In This Lesson
  2. 02Building Your Fanbase
  3. 03The Art of Networking
  4. 04Partnering With Brands
  5. 05Using Brand Names in Your Songwriting
  6. 06Sign up for the full experience!
  7. 07Brand Partnerships
Module 04

Your Record

1 / 8 篇
  1. 01What You Can Expect To Learn In This Lesson
  2. 02Choosing The Right Producer选择合适的制作人
  3. 03The Beginning of a Beautiful Friendship
  4. 04Establishing A Vision and Intention for Your Record
  5. 05Choosing The Right Producer
  6. 06Setting Up a Simple Recording Budget
  7. 07Recording In the Studio
  8. 08Case Study: Do You Need A Producer?
Module 05

Your Money

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  1. 01What You Can Expect To Learn In This Lesson
  2. 025 Tips for Turning Your Band into a Business
  3. 03Crowdfunding: Pre Launch
  4. 04Crowdfunding: Post Launch
  5. 0510 Tips for Running a Successful Crowdfunding Campaign
  6. 06Sign up for the full experience!
  7. 07Case Study: Successful Crowdfunding
  8. 08Reviewing Rench's Crowdfunding Campaign
Module 06

Your Career

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  1. 01Launching Your Career
  2. 02Launching Your Career
  3. 03What do I do next?