Coursera 笔记

Module 05 · Continuing your graphic design studies平面设计深造

Building your portfolio构建作品集

Regardless if you are applying to graphic design programs or looking for work in the field, a strong, well-organized portfolio of previous work is a must. You may also be required to submit an artist statement.
无论您是申请图形设计课程还是寻找该领域的工作,一个强大、组织良好的先前作品集是必须的。您可能还需要提交一份艺术家陈述。

Read more about the specific requirements for applications to the BFA and MFA programs in Graphic Design at CalArts.
了解更多关于申请加州艺术学院平面设计 BFA 和 MFA 项目的具体要求。

Your portfolio might be a mix of class projects, self-initiated art and design, as well as client work. CalArts recommends this Be Green design project for applicants who lack examples of graphic design in their portfolio.
您的作品集可能包含课程项目、自发的艺术与设计作品,以及客户工作。加州艺术学院推荐此“绿色设计”项目给作品集中缺乏图形设计示例的申请者。

📄 CalArts_Optional-Poster-Assignment-for-Portfolio.pdf

The courses in CalArts' Graphic Design Specialization on Coursera all help develop formal and conceptual skills as a graphic designer and build a portfolio of graphic design work. Any of the following assignments would be great additions to a portfolio of work:
CalArts 在 Coursera 上的图形设计专业课程全部有助于培养图形设计师的正式和概念技能,并构建图形设计作品的集锦。以下任何一项作业都将是作品集的绝佳补充:

Fundamentals of Graphic Design, taught by Michael Worthington
图形设计基础,由迈克尔·沃辛顿授课

  • Week 2: Make a Monogram, Make a Business Card (demonstrates control of detailed typographic form, informational hierarchy, and composition)
    第 2 周:制作个人标志,制作名片(展示对详细版式、信息层次和构图的控制)
  • Week 3: Repeating Pattern (demonstrates a solid understanding of structure, color and shape)
    第 3 周:重复图案(展示对结构、色彩和形状的扎实理解)

Introduction to Typography, taught by Anther Kiley
typography 入门,由 Anther Kiley 教授

  • Week 4: Design a Typographic Poster (demonstrates an understanding of typographic composition and the ability to integrate type and image to convey meaning)
    第 4 周:设计印刷海报(展示对排版构图的了解以及将文字和图像整合以传达意义的技能)

Introduction to Imagemaking, taught by Gail Swanlund
图像制作入门,由盖尔·斯旺伦德教授

  • Week 4: Composing a Complex Narrative (in a book) (demonstrates your ability to edit, organize, and create a narrative around a series of images. Furthermore, completing this assignment will help you hone your process of making work—you may discover an affinity to one style of illustration or imagemaking.)
    第 4 周:撰写复杂叙事(在书中)(展示您编辑、组织和围绕一系列图像创作叙事的能力。此外,完成这项作业将帮助您磨练制作作品的过程——您可能会发现自己对某种插画或图像制作风格有特别的喜好。)

Ideas from the History of Graphic Design, taught by Louise Sandhaus and Lorraine Wild
《图形设计史上的思想》,由 Louise Sandhaus 和 Lorraine Wild 授课

  • While this course offers no specific assignments suitable for a design portfolio, the course content is instrumental in writing your artist statement and improving the sophistication of your work. Understanding historical graphic design styles, motivations of iconic designers and their process, and design theory concepts permits you to reflect back upon your own work and give you a basis of critique to evaluate it.
    虽然这门课程没有提供适合设计作品集的具体作业,但课程内容对于撰写艺术家声明和提升你作品的专业性至关重要。了解历史图形设计风格、标志性设计师的动机和他们的过程,以及设计理论概念,使你能够反思自己的作品,并为你提供一个评价它的基础。

Brand New Brand capstone, taught by Michael Worthington
全新品牌顶石课程,由迈克尔·沃辛顿教授

  • The final Brand Identity guide is a substantial and comprehensive project that involves typography, color, composition, illustration, logo design, as well as design research, iteration, narrative-building, and editorial structure. It would be a great addition to any portfolio.
    最终品牌形象指南是一个庞大而全面的项目,涉及字体、色彩、构图、插图、标志设计,以及设计研究、迭代、叙事构建和编辑结构。它将是任何作品集的绝佳补充。